AgoraFloreasca
The project refers to the interior, landscape and lighting design of the communal areas of a new destination and leisure service small scale mall. The deliverable was to create by spatial design a laid back atmosphere, right in the heart of Bucharest. A welcoming, upper scale and experiential gathering point, so that it could become a community based destination and experience provider. The proposal focused on Research Informed Design, Future Cities design methodology and Storm water Management Practices with a view to establishing a sustainable urban place to be embraced by all.
AgoraFloreasca Urban Recreation Mall by Helen Brasinika was selected as an innovative example of service design by the A' Design Award. AgoraFloreasca Urban Recreation Mall was awarded the Golden A' Design Award in Hospitality, Recreation, Travel and Tourism Design in 2020. The A' Hospitality, Recreation, Travel and Tourism Design Award is an international, juried, academic and meritocratic design award that honors excellent design of hotels, restaurants, resorts, cafes, bars, cruise ships, theme parks, travel experiences and more.
